RHOC X ADOBE EXPRESS
PROFESSIONAL MEME MAKER RHOC SHOWS HIS COMMUNITY HOW TO ELEVATE THEIR MEME-MAKING USING ADOBE EXPRESS
Real Housewives of Clapton, East London’s favourite meme account, was asked to create social content using design software Adobe Express, as part of Adobe’s campaign Memes 2.0. The partnership aimed to remind audiences how user-friendly and efficient the tool is for creating stand-out social media content.
Adobe believes that the new Gen AI feature will allow audiences to get creative and take their content to a new level, and enlisted RHOC to showcase this with a satirical, culture-first meme carousel and supporting Instagram stories.
All of the content was created using Adobe Express utilising the range of tools in its design suite such as AI, textured backgrounds, glowing text and edited imagery. The carousel racked up 50K impressions on Instagram.