Experian x Hosanna Hali
Overview
ELEVATE-SCORE was created to make credit-score guidance more accessible, engaging and jargon-free, helping audiences better understand how they can improve their financial story by bettering their score.
Experian wanted to move away from traditional financial education and create content that felt familiar, entertaining and relevant to a social-first audience. Hosanna was brought in to help translate these conversations into relatable, personality-led content.
Hosanna featured across three episodes of the content series, bringing Experian’s financial expertise into entertaining, easy-to-understand formats.
The content included a 60-second interview-style “Red Flag vs Green Flag” format, using familiar scenarios to explore attitudes towards credit, money and financial decisions.
Hosanna’s personality and expertise helped make potentially complex financial topics feel more approachable, while keeping the content engaging and natural to social platforms.
Details
The partnership demonstrated how financial education can be made more engaging through creator-led storytelling, giving Experian a relatable way to connect with audiences around credit, money and financial confidence.
The Results
✦ Made credit and financial education more accessible through entertainment-led content hitting 25K views across the series
✦ Created a social-first platform for Experian to engage audiences around understanding and improving their credit score